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HUGO Create Round 15: POP ART and THE CITY

Journal Entry: Mon May 3, 2010, 5:31 AM
HUGO Fragrances is pleased to announce a new round of the international HUGO Create contest and invites creative people from all over the world to participate in Round 15: Pop Art & The City.

Celebrate your favorite (part of the) city with a pop art tribute. Visualize your best-loved places and spaces in the vivid tradition of Jasper Johns, Richard Hamilton and Peter Blake. Pop art is marked by a fascination with popular culture and a strong visual impact, so give your urban graphics an Andy Warhol or Keith Haring style pop art bent. Make collages using photos or illustrations of architectural and historical landmarks or add enlarged Liechtenstein dots to your favorite city panoramas and don't forget to include the HUGO Man bottle.
The deadline for entries is June 30 - winners will be anounced on August 1, 2010.

For more information/to participate, visit the HUGO Create website: www.hugocreate.com

CSS Journal Coded by FleX177

HUGO Create Round 14 Black, White and Red

Journal Entry: Tue Mar 2, 2010, 10:21 PM
HUGO Fragrances invites creative people from around the world to participate in the 14th round of HUGO Create.

The brief is simple: participants are free to choose the idea, theme and techniques for their visuals however the entries should reveal the most beautiful and simple contrast of BLACK & WHITE, whilst adding a splash of colour with the vibrant HUGO RED.
And of course, the iconic HUGO Man bottle shape should be leveraged to inspire your creativity.
More info on www.hugocreate.com

CSS Journal Coded by FleX177

HUGO Create Round 13: One Fragrance, One Tree

Journal Entry: Wed Jan 13, 2010, 11:36 PM
HUGO Fragrances has teamed up with environmental organization Pur to plant trees in Peru's Amazonian Rainforest for each special edition HUGO Man and HUGO Element fragrance sold. From January 2010, HUGO Fragrances lovers can support the sustainability initiative One Fragrance, One Tree www.hugo.com/1f1t just by purchasing their favorite perfume. The Peruvian plantation sponsored by HUGO covers 800 hectare (3x the area of NYC's Central Park). Each special edition packaging includes a unique "tree code" to allow customers to view the location of the tree their purchase sponsored.

Designers, illustrators and photographers can also make a great contribution to this reforestation project by creating a visual and spreading the word. Visuals should contain the HUGO Man bottle and convey a strong concept in line with the theme One Fragrance, One Tree. Be creative, use your imagination as well as the technique(s) of your choice. The 10 winners receive $500 and global recognition. The visual of the round winner will be published in style magazine i-D. Deadline is February 28, 2010 and the winners will be announced on April 1, 2010.

To participate/for more information, surf to the HUGO Create website www.hugocreate.com

CSS Journal Coded by FleX177

HUGO Create Round 12 - HUGO Man 15th Anniversary

Journal Entry: Thu Nov 12, 2009, 2:15 AM
Time to celebrate!
2010 marks the 15th anniversary of the HUGO Man Fragrance. Over the years, the HUGO Man Bottle has achieved iconic status since its creation in 1995. To commemorate this important milestone, HUGO Fragrances is inviting designers, illustrators and photographers to participate in a special edition of the HUGO Create contest. The entries should reflect your impressions and the emotional connections that you have with the HUGO Man bottle.  Participants should also incorporate "15" somewhere, but are free to express the number in any way or form they want.

The top 15 submissions will win 500$ cash and the visual of the round winner will be featured in i-D Magazine.
Deadline for this round is January 4, 2010 and winners will be announced on February 1, 2010.
For more information or to participate, surf to www.hugocreate.com

CSS Journal Coded by FleX177

HUGO Create Contest Round 11 Travel Snapshots

Journal Entry: Wed Sep 23, 2009, 3:15 AM
With HUGO Create Round 11, "Travel Snapshots", HUGO Fragrances invite you to join for a new creative adventure.

Travel is the perfect way to explore the world, immerse yourself in fascinating cultures and meet new friends. The real journey begins when you allow your curiosity to lead you. From a city trip to a desert island excursion or even a jungle safari, every journey is a personal adventure and a challenge. Every stop offers "something different": exciting experiences, surprising accommodations, exotic food, scents & sounds and friendships with other creative, like-minded locals and travellers.

Entries for HUGO Create Round 11 "Travel Snapshots" should illustrate the HUGO Man bottle within the unique moments of your personal travel memories. Get inspired by the Buenos Aires mishmash of architecture or Amsterdam's lively markets and parks. Watch Los Angeles from a helicopter and draw a quick bird-view sketch. Design images that communicate the discoveries of authentic, out-of-the way local events and postcard-perfect scenes.
For more information, visit the HUGO Create website: www.hugocreate.com

CSS Journal Coded by FleX177

HUGO Create Round 10: SimpliCity

Thu Jul 2, 2009, 11:19 PM
Due to the tremendous response to the previous rounds of HUGO Create, we are glad to announce Round 10: SimpliCity

"Simplicity is the ultimate sophistication", Leonardo da Vinci

Today's world is a fairly complicated place, and this can make life pretty stressful. Get rid of the noise, stress, density, chaos, cost of living and limits of space and focus on the uncomplicated parts of city life. The quiet wilderness within the urban jungle. We want you to show us how you imagine an urban universe where the focus is on clarity, purity, freedom and beauty. We are looking forward to receiving your clean (but strong) ideas, simple but great designs: basic, bold & beautiful.

Footage Download: You can download the HUGO Man Bottle and Logo as Photoshop PSD and Illustrator file from the Participate page > hugocreate.com/en/submit.php

Format: All visuals must be submitted electronically as a RGB JPG file of 500Kb / 0.5 Mb or less. The format by which publish the artworks on the website is 672 pixels large x 960 pixels high. In case you are chosen as one of the winners, we will need your visual in min. A4 format, 300 dpi.

Due Date: The deadline for entries is 11:59 PM, PST – August 31, 2009.

HUGO Create Round 10: SimpliCity > www.hugocreate.com
Hey hey,

Join us on Facebook > Facebook page: www.facebook.com/pages/HUGO-Cr… / Facebook group: www.facebook.com/group.php?gid… or on Twitter > twitter.com/hugocreate to stay up-to-date on HUGO Create news & to share your art & ideas.

We hope to see you there!

HUGO Create Round 9: SUMMER TIME > www.hugocreate.com

Tips for being more creative

Sun Jun 7, 2009, 9:04 PM
The sun is shining and the days are getting longer. Summer is definitely here! We hope you are feeling the summer creative groove… join HUGO Fragrances as we kick-off a new round of HUGO Create called “SUMMER TIME”

Get a head start on the pack by following these top tips:

#1. Ideas, ideas and more ideas.
You are only as good as your next idea! This may seem harsh but it is vital to think creatively. Communicate through your work, have an idea, a message, something to say.

#2. Brain food.
Get out more! Really, get away from your screen and check out what is going on in the real world. Switch off and walk away, make time for visiting exhibitions, galleries, museums, concerts, libraries, parties, talks, lectures, events... Feed your brain!

#3. Get it down.
Get a notebook, a sketchbook and a digital camera. Use them. You will have thoughts and see stuff worth drawing and photographing and recording on a daily basis. Get used to equipping yourself every time that you leave your house.

#4. Mouse click reference library.
No time to get to the library? Can't get to the zoo to draw that chimp, can't set up a mini photo-shoot in the kitchen. Can't remember what colours make up the Cuban flag. Get to google or yahoo and search using the image search feature. Chances are good that you'll find something surprising that will feed your ideas.

Source: Computer Arts Projects - Issue 49
Essential Tips by Lawrence Zeegen

HUGO Create Contest Round 9 «SUMMER TIME» www.hugocreate.com

HUGO Create Round 9: SUMMER TIME

Sat May 2, 2009, 5:02 AM
The sun is shining and the days are getting longer. Summer is definitely here! We hope you are feeling the summer creative groove… join HUGO Fragrances as we kick-off a new round of HUGO Create called “SUMMER TIME”

The days of endless summer are magical. Summer provides the perfect opportunity to go out and discover new playgrounds. Enjoy the beautiful weather, travel to unique places with breathtaking views and live the midsummer night's dream.
  
HUGO Create Round 9 is all about being creative as you interpret the summer theme… we look forward to seeing how you integrate the iconic HUGO Man bottle with your entries as well. You are free to choose the style and technique for your HUGO Create submission(s): illustration, any form of digital arts, photography, paintings… its up to you. So go ahead and get inspired by your favorite holiday moments, outdoor activities or travel destinations.
  
HUGO Create entries can be submitted online at the Participate page of the website. Format: RGB JPG, 672 pixels L x 960 pixels H, max 0.5 MB. The 10 winners receive cash prizes of $500 each, plus exposure on the HUGO Create website. The design from the overall round winner will be featured in an international style magazine (i-D magazine). At the end of the summer, a selection of the winning HUGO Create submissions will be painted on NYC walls.

The deadline for Round 9, "SUMMER TIME", is June 30, 2009. The winners will be announced on August 1, 2009. For more details about the contest, visit the HUGO Create website: www.hugocreate.com

About HUGO Create
With HUGO Create, HUGO Fragrances takes traditional design competitions a step further. The aim of the contest is to give designers, illustrators and photographers the chance to demonstrate their creative abilities in a stunning tribute to the iconic HUGO Man bottle. It's a real creative challenge. This is your opportunity to show the world your talent.

HUGO Create Contest Round 9 «SUMMER TIME» www.hugocreate.com

HUGO Create Round 8 - THE ELEMENTS

Mon Feb 2, 2009, 8:10 AM
The call is now on for Round 8 of the HUGO Create contest. HUGO Fragrances invites creative talent around the world to illustrate the HUGO man Bottle within the concept of one or more of nature’s four basic Elements (Earth / Wind / Water / Fire). To participate, surf to the HUGO Create website www.hugocreate.com

The HUGO Create contest is open to graphic designers, illustrators, computer artists and photographers. You can use any type of technique as entry as long as it corresponds with the theme. To enter the HUGO Create contest, you need to upload your digital file(s) on the competition website. Check out the website www.hugocreate.com for the full contest description and rules. Deadline for this round is April 30, the results will be announced on June 1, 2009.

The Elements: Earth, Wind, Water & Fire
Ancient Greek philosophers such as Empedocles and Aristotle suggested the theory that the world was made up of four particular and indestructible Elements: Earth, Air, Water and Fire. Their writings had a significant influence on alchemy, biology, astrology and psychology.

Empedocles described the four Elements not only as physical manifestations or material substances, but also as spiritual essences and facets of the human being. He even believed that the four Elements result in different personality types.  The same ideas were found throughout the ancient world in many cultures, mythologies and religions.

“Earth” represents the hard, solid objects of the world. Emotionally, “Earth “is seen as a straightforward. Element that is associated with confidence and stability. Today, “Earth” could be seen as a materialistic base of human life. Modern day Earth representations are manifested in architecture and construction.

“Water” is all about being fluid, flowing and formless.  Water can be associated with change, adaptability and flexibility. In modern life, “Water” invokes the flow of communication, transforming communities and making waves.  

“Wind” represents things that grow and expand.  The wind enjoys freedom of movement.  Mentally and emotionally, “Wind” represents new experiences…an open-minded attitude and a carefree feeling. Today, wind can be associated with information and cultural exchange and is manifested in the freedom of urban life and viral impact of the creative communities.

“Fire” represents the forceful and energetic things of this world: flames, heat and lightning. “Fire” can be associated with passion, action, power, motivation and desire. Today, “Fire” represents those things beyond our everyday experience: creative concepts that break out of existing boundaries and “heat up” other, very interesting areas of our lives.

Let the 4 Elements inspire you and please submit your key visual to the HUGO Create contest at www.hugocreate.com.  

About HUGO Create
With HUGO Create, HUGO Fragrances takes traditional design competitions a step further. The aim of the contest is to give designers, illustrators and photographers the chance to demonstrate their creative abilities in a stunning tribute to the iconic HUGO Man bottle. It’s a real creative challenge.  This is your opportunity to show the world your talent.

Each round, 10 winners receive cash prizes of $500 and tons of recognition. The artwork of the round winner is featured in i-D magazine.

If you are not a Photoshop or Illustrator expert, you still can make your own custom illustration with the “HUGO Generator” design tool: www.hugocreate.com/en/generato…
You can download your own design as a wallpaper or send it to your friends.

The next round of HUGO Create is up & running. The theme for this round is PAST, PRESENT & FUTURE. Round 7 is all about commemorating the past, celebrating the present and creating the future. To participate, surf to www.hugocreate.com

Round 6 is now over. Thanks again for participating, voting and spreading the word about the contest - it has been a creative blast!  The winners will be announced on January 2, 2009.

Hugo Fragrances invites emerging talent from all-over the world to participate in Round 7 of HUGO Create, based on the theme PAST, PRESENT & FUTURE. Remember the past, live the present, look to the future & mix it all up in one amazing visual.

We are looking for as much innovative design, illustration, painting and photography as you can muster.  This is a true exploration of your creativity, a challenge to create your own interpretation of the HUGO universe - your opportunity to show the world your talent, skills and strong ideas.
You can use the technique(s) of your choice: pixel, vector, mixed media, drawings, painting, photography, etc…

For the Round 7 theme, PAST, PRESENT & FUTURE, "elements of time" will play a central role (alongside the iconic HUGO Man bottle). This round is all about commemorating the past, celebrating the present and creating the future. Participants are challenged to create powerful and unique visuals, based on elements or ideas inspired by past-present-future features and concepts. Every artwork should contain the three elements of time - mixing past, present & future into a masterful puzzle of experiences. Find inspiration in history & vintage art, merge it with up-to-date culture and elements of the far distant future. Mix the vibe: create a visual that can stand alongside the great artworks of the ages… but is also meaningful today and to the generations to come.

Start with a blank (computer) canvas or use the HUGO Generator - an interactive design template. The HUGO bottle and logo can be downloaded from the submit page of the website, www.hugocreate.com. Visuals must be submitted as RGB JPG (max. 0.5 MB), 672 pixels large x 960 pixels high. Each participant may enter a max. of five artworks per round.

The top 10 artworks (as voted HUGO Create website visitors and a professional jury) will be awarded with a cash prize of $500 US and tons of recognition. The work of the 1st prize winner of each round will be featured in i-D magazine.

The deadline for Round 7 is February 1, 2009 and winners will be announced on February 28, 2009.

DOWNLOAD HERE: HUGO Design Elements

Wed Nov 19, 2008, 3:27 PM
If you want to participate in the HUGO Create Graphic Design & Illustration Contest, you can download the footage here: www.rockandrollagency.net/HUGO…

The Design Elements zip contains:
-the HUGO logo
-the Hugo Man Bottle as CMYK JPG
-the Hugo Man Bottle as CMYK PSD
-the Hugo Man Bottle as CMYK Illustrator EPS

Round 6 of this innovative contest by HUGO Fragrances is now open for entries. The challenge of this round is to design an imaginative world; your own personal universe. If you could build a world of your own, what would it look? Select the things you like on this planet and mix & match them into an other universe.
The 10 best entries will receive cash prizes of 500$ and the work of the round winner will be published in i-D Magazine.
Deadline for this round is December 5, 2008. Your world is in your hands! So fire up your creative minds and get started.

For more info about the contest, visit the HUGO Create website: www.hugocreate.com
We hope you feel inspired.

HUGO Create Round 6 Now Open

Mon Nov 17, 2008, 11:07 AM
Needed: Big ideas for your small planet www.hugocreate.com

Round 6 of this innovative contest by HUGO Fragrances is now open for entries. The challenge of this round is to design an imaginative world; your own personal universe. If you could build a world of your own, what would it look? Select the things you like on this planet and mix & match them into an other universe.
The 10 best entries will receive cash prizes of 500$ and the work of the round winner will be published in i-D Magazine.
Deadline for this round is December 5, 2008. Your world is in your hands! So fire up your creative minds and get started.

HUGO Create offers a creative platform for graphic designers, illustrators and photographers: www.hugocreate.com/en/gallery.…
Contest information & HUGO Bottle & Logo footage: www.hugocreate.com/en/submit.p…
Graphic Design & Illustration Contest by HUGO Fragrances: www.hugocreate.com

Round 6 of this innovative contest is now open for entries. The challenge of this round is to design an imaginative world; your own personal universe. If you could build a world of your own, what would it look? Select the things you like on this planet and mix & match them into an other universe.
The 10 best entries will receive cash prizes of 500$ and the work of the round winner will be published in i-D Magazine.
Deadline for this round is December 5, 2008. Your world is in your hands! So fire up your creative minds and get started.